Florists Review. Advance your basic skills or offer valuable training to apprentice designers with our latest volume, which is filled with techniques and how-to's to inspire you and help you excel at the art of flower arranging. Industry veteran Teresa P. Lanker, who for more than 20 years has taught floral design and marketing at The Ohio State University Agricultural Technical Institute, shares her expertise as author of this definitive guide. The design methods featured have proven especially successful among floral design students with little or no expertise. Flower recipes and step-by-step instructions walk you through the basics, and variations show you how to expand on your knowledge with more advanced designs. We've also included entire chapters on proper packaging of flowers, working with balloons and creating a perfect commercial display. A comprehensive flower glossary and care and handling appendix help you choose and condition flowers for optimal use. With more than 500 photos, this book leads you through every step in the process with easy-to-follow how-to's. Learn the tips and tricks of the floral trade, and master the fundamentals of floral design, all while working through the lessons at your own pace. Softcover. 160 pages.               

$29.95 / ea

Florists' Review. Helping the professional florists formulate the perfect recipe for a wedding bouquet is the goal of this book. The 77 winning bouquets featured beautifully illustrate the endless options that are available to today's bridal parties. Organized by color, each bouquet is accompanied by individual photographs of the flowers used. Design tips for many of the featured bouquets are included in the flower identification pages and make replication easy. In addition, glossaries conveniently organize flowers by color and season so you can check availability and find appropriate substitutions. Hardcover. 192 pages. 77 bouquets. More than 400 flower variety photos.

$34.95 / ea

Florists' Review. Nothing can replace the impact of a head-turning display to attract and excite customers. That's why Florists' Review has collected 101 of our favorite window and showroom ideas in this easy-to-reference, sales-boosting book. From Valentine's Day to Christmas and all the seasons and holidays in between, 101 Great Displays has affordable and easy-to-make projects that will have your customers inspired to both send flowers and decorate for the season. Sound helpful? Well, we've taken it one step further by including coordinated arrangements that will carry your displays through to in-store specials that reflect the spirit of the displays. This handy compendium is a merchandizing planner that will help create effective displays all year long. Softcover. 208 pages. How-to's included for many projects.

$24.95 / ea

Florists' Review. Overwhelmingly, our readers prefer the “How To” department to any other. That is why we compiled our favorite how-to's in a handy book. Perfect for the novice designer as a learning tool and the experienced designer as a daily source of inspiration, this is the one book that should be on the shelf in every florist’s workroom. With its easy-to-understand, three-step instructions, this is an affordable reference that you will use every day. 101 how-to projects. Softcover. 208 pages. More than 400 color photos.

$24.95 / ea

Florists' Review has collaborated with Knud Nielsen Company, supplier of fine dried materials, and Sullivans, supplier of realistic permanents, to create the newest how-to book in our collection! Like our other popular how-to books, 101 Silk and Dried Designs provides a range of traditional and contemporary arrangements in an easy-to-follow, three-step format. American designers Marc Bass, AIFD; Paula DeClerk; and Perry Walston, AIFD contributed to make this our best design book yet! Softcover. 208 pages. More than 101 full-color photos.

$24.95 / ea

Florists’ Review, in a combined effort with the California Cut Flower Commission, has merged our readers’ favorite things– beautiful wedding bouquets, easy-to-read how-to’s, and premium flowers grown in California. Each of these practical and inventive bouquets was created especially for this new book. All 101-bouquet projects are photographed in full color and shown full page, with a complete materials listing and an easy-to-understand three-step how-to conveniently located opposite each bouquet. This affordable addition to your wedding library is sure to become your most valuable wedding sales and design tool. 101 how-to projects. Softcover. More than 200 full-color photos.

$24.95 / ea

Florists’ Review is sharing its extensive library of beautiful floral images. Perfectly suited for website and print projects, these images are delivered to you in both a high-resolution format, for excellent print results, and a low-resolution format, for efficient internet adaptation. 50 images on each!

·        Christmas Designs

·        Designs for Everyday

·        Flower Romance

·        Wedding Bouquets

·        Valentine’s Day Designs

·        Sympathy Designs

$39.95 / ea

Florists' Revew. Everyone loves Christmastime, with its endless opportunities for decorating with garlands, wreaths, candles, and centerpieces, all enhanced by fragrant combinations of flowers, evergreens, fruits, and spices. To create this useful book, we have collected ideas and images that celebrate the many color stories, personalities, and themes that enhance this much-loved celebration. Every florist will find a wealth of ideas in this picture-packed book - decorations, designs, tips, techniques, and 38 step-by-step how-to's that enable each project to be easily and professionally reproduced. Softcover. 224 pages. 228 full-color photos.

$29.95 / ea

Florists' Review. Whether you are an experienced veteran of the design room or are new to the world of floral design, maybe it's time for a refresher course. The editors of Florist's Review have compiled the latest information on all the design styles, principles, elements, periods, and techniques in one affordable handbook. Each concept and technique is illustrated with an up-to-date design, so the rules and theories come to life right before the readers' eyes with the easy-to-understand explanations of each concept clearly and conveniently presented. Educational materials are always popular in the design room, so why not buy two or three, and let the whole staff brush up on the basics. Softcover. 80 pages. More than 90 full-color photographs.

$14.99 / ea

Florists' Review. Because our readers ask for more, Florists' Review is proud to relese our third book devoted entirely to wedding florals. Weddings 2 is different from our popular 101 Wedding Bouquets and styled more like our original hardcover Weddings book. You are certain to be inspired by the up-to-date bouquets for the bridal party, clever centerpiece ideas, detailed boutonnieres, and luscious floral-adorned cakes. With designs organized in color groupings, this new book is a useful sales tool for wedding consultants, party planners, and floral designers. Brimming with colorful photographs and filled with 35 step-by-step how-to projects, Weddings 2 is an affordable and indispensable addition to your wedding library. Hardcover. 176 pages. More than 150 full-color photos.

$39.95 / ea

Florists Review. Our readers loved 101 How-to Favorites, our best-selling book to date. That's why we've decided to publish a second volume that has all the same great features including easy-to-understand three-step instructions for each design. Chapters on vase arrangements, leaf tricks, topiaries, weddign designs and more make this volume an indispensable addition to every florist's workroom. Complete your library today! 101 how-to projects. More than 400 color design and how-to photos. Softcover. 208 pages.

$24.95 / ea